Instagram Now Lets You Share Live Video Replays

Instagram Stories Pass Snapchat in Daily Users
Vivien Killilea Getty Images for Girlboss
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21 June, 2017

And with this, the feature has further widened its lead over Snapchat Stories by a very substantial margin.

Instagram also announced today that Stories has now reached a whopping 250 million daily active users.

When you've completed your live video broadcast on Instagram, you can now tap the Share button at the bottom of the screen to add a replay of the entire broadcast to Instagram Stories. That means Stories added 50 million new users in two months, one month faster than its jump from 150 million to 200 million users. According to Snap's last earnings report in May, the Snapchat platform totaled 166 million DAUs. The social app company introduced Instagram Stories in August previous year. That's a meaningful chunk of the 700 million monthly active users (MAUs) that the broader photo/video sharing service now boasts.

Shares of Facebook fell 0.2% to $152.61 early Tuesday afternoon. They both allow users to send disappearing images to friends over the app or post those images to their "story".

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As if all of that is not enough to get Snapchat CEO, Evan Spiegel's stomach in knots, Instagram is taking the game up a few notches by incorporating new features in its Stories.

The figure represents a 50 million user increase from April.

Instagram says that the live video replay feature is now only rolling out to its mobile apps on Android and iOS. You can also tap the toggle and choose "Discard", and your live video will disappear from the app as usual.


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