'It' Earns $123 Million In Opening Weekend

'It' Earns $123 Million In Opening Weekend
'It' Earns $123 Million In Opening Weekend
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12 September, 2017

This is particularly important for the North American box office considering it's been a few months since a major hit in theaters, and the summer was one of the worst in recent memory for production companies and movie houses.

"It" broke box office records this weekend with a $117.1 million opening that beat analysts' expectations.

When the official numbers roll in Monday morning, there may be a small difference, but these estimates are as close to official as we can get for now.

With only Beauty and the Beast and Guardians of the Galaxy Vol. 2 earning more, it's something of a landmark moment for both horror and R-rated cinema, areas which Hollywood has always been hesitant in investing in with major studio budgets.

Not only is "It" now the largest opening for a horror movie ever and the largest September opening of all time, the film more than doubled the earnings of the previous record holders.

If moviegoers were waiting for a thumbs up from Stephen King before checking out the new big screen adaptation of his novel "It", he just gave it. This, during a weekend when Hurricane Irma threatens huge portions of Florida and Georgia, which could dent attendance by as much as 5 percent.

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The movie comes courtesy of Argentine director Andy Muschietti, who is known for the 2013 horror film "Mama". Darren Aronofsky's mother! may have suddenly popped up out of nowhere in its publicity push, and it has quite the list of names in its cast, but it's also only opening at 2,500 theaters according to Mojo. Pictures and New Line Cinema. Soon, it will be the only August 2017 release that will reach $100 million at the domestic box office.

As children begin to disappear in the town of Derry in ME, a young group of children that are often seen as the outcasts of society are faced with tackling their biggest fears, squaring off against the evil entity that is Pennywise the clown.

Home Again is written and directed by Hallie Meyers-Shyer, and stars Reese Witherspoon, Nat Wolff, Jon Rudnitsky, Pico Alexander, Michael Sheen and Candice Bergen.

For the movie business, "It" couldn't have come at a better time. With that in mind, it now ranks No. 7 for the MCU's domestic box office.

"There's something really special about the story itself, the way the movie was made, and the marketing".

"It starts with a brilliant story from Stephen King", Goldstein said of the stellar performance.


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