Google enters India's digital payments market with mobile app called 'Tez'

Google Tez app screenshots showing the user interface and Cash payment method
Google Tez app screenshots showing the user interface and Cash payment method
Author

19 September, 2017

Google's much awaited UPI enabled mobile payments app is finally debuting in India and will be officially launched by the Finance Minister Arun Jaitley in the capital today. Google's newly introduced feature Cash Mode enables one to pay without sharing bank details or phone number. If the friend has not linked their bank account to Tez yet, Google does highlight that when you are making a payment or asking for money.

The app also comes in multiple regional languages like Hindi, Telugu, Tamil, Marathi, Bengali, Gujarati, and Kannada. It's available right now for both Android and iOS platforms. Using NPCI's (National Payments Corporation of India) Unified Payments Interface (UPI), money transfers are simple & secure with Tez.

To ensure the security of the user, "Tez" makes use of either Google's 4-digit security PIN or screen/pattern lock to open the app each time.

The Google Tez app can be used to make many online transactions and payments like for movie tickets, utility bills. You can refer the app to as many people as you want although the maximum reward is limited to the Rs 9000. The app also offers options to share and split expenses.

Currently, India's e-payment market is dominated by Paytm, even though government took has its own BHIM app, which too uses UPI interface. With Tez for Business, all the small businesses can accept payments up to Rs. 50,000 per month directly to their bank accounts without any additional fees.

Google Tez will be coming up with Offers and Rewards to get more users on the platform
Google Tez will be coming up with Offers and Rewards to get more users on the platform

Google has also announced Tez Scratch Cards and Lucky Sundays interesting offers.

Here you have to enter your basic account details of your bank which you want to link here. This is because the user can make payments to the Bank Account through its mobile number.

Tez supports all banks that support UPI, including major banks like ICICI, Axis, HDFC, State Bank of India.

As far as paying on websites and services with Tez is concerned, we should see more of these services integrate Google's digital payments service going forward. With direct transfers from and to the customers' bank accounts the app will not require to go through an extra step of topping up wallet balance. After verification, it will prompt the user to add a UPI pin code and you are done.

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