12 November, 2017
The retail holiday has largely become an online thing as many people choose to skip the cold weather and long lines altogether, but that doesn't mean there won't be deals in physical stores.
The products on sale and available for testing include tech gadgets such as the Amazon Echo, Fire TV and Kindle e-readers.
The pop-up stores are an expansion of Amazon's strategy of selling its first-party devices inside Whole Foods. Additionally, Amazon pop-up shops will appear at five Whole Foods locations in the next week.
Customers can shop for Amazon devices at the Whole Foods Market location in Rochester Hills on November 13.
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As holiday season begins, Whole Foods Stores have given their marketing to a different twist, introducing Black Friday offers on all Amazon products and devices, starting a week before Thanksgiving.
Shoppers at Whole Foods stores will soon be able to pick up tablets and other electronic devices while they grab their groceries. Customers who stop by one of these Pop-Up stores will get the chance to try out some Amazon products in person, as well as learn about Prime if they'd like.
Amazon has its own online Black Friday plans but it hasn't announced specific deals yet.