Apple Music Passes Spotify in Total U.S. Subscriber Numbers

Apple Music might have overtaken Spotify and have more paying US subscribers
Major music distributor says Apple Music now has more US paying subscribers than Spotify
Author

10 July, 2018

It's worth noting that Sirius XM Satellite Radio, which operates in North America exclusively, is now at the top spot with more than 33 million subscribers.

According to a report by Digital Music News that claims the information was gathered by a "US-based, major distributor", Apple music has finally surpassed Spotify in monthly paid subscribers. The report claims that Spotify also has in excess of 20 million paying customers in the USA, but Apple is now in the lead.

Apple Music has reportedly surpassed Spotify in terms of paying subscribers in the United States, a feat that only needed time to happen due to the higher growth rate of Apple's music streaming service.

Not only that, Apple Music seems to have a stronger growth rate in the USA, which could mean even more users will sign up in the near future.

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It's not entirely clear why Apple is beating Spotify in the United States - it could be mere brand loyalty - but it will be interesting to see how this corporate rivalry progresses in the coming months. As more HomePods and iPhones are sold, more customers will become exposed to the tech giant's streaming service.

According to the source, globally Apple claims 45 million subscribers with 5-10 million additional free trial subscriptions. Spotify bests Apple in the global arena though, with more than 70 million paid subscribers worldwide, and about 160 million overall users.

The next big battle between Apple Music and Spotify will be for the global music streaming crown, with Apple now boasting 45 million paying users worldwide versus 70 million for Spotify. While we don't know exact figures yet, the report confirms Apple Music has indeed taken the lead.


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